Glossary · 605 words
The words.Defined.
Each one says what it counts, and what it does not. Analytics through malware, WordPress through uptime — the language of a site report, in one list.
Analytics
Malware
Performance
WordPress
Astro
Servers
Uptime
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Subjects
A
- .astro component
- A record
- A/B test
- AAAA record
- Abandonment rate
- Above the fold
- Account hierarchy
- Acquisition
- Action
- Actionable metric
- Active users
- Active-active
- Active-passive
- Ad blocker
- Add to cart
- Affiliate traffic
- Akismet
- Alert
- Alert fatigue
- Allowed parameters
- Allowlist
- Always-on
- Annotation
- Anomaly detection
- Anycast
- API key
- Astro
- Astro actions
- Astro adapter
- Astro assets
- Astro endpoints
- Astro Image
- Astro integration
- Astro island
- Astro middleware
- Astro.check
- astro.config
- Attention metric
- Attribution
- Autoload
- Automated event
- Autosave
- Autoscaling
- Availability
- Average order value
- Average session duration
- AVIF
B
C
- Cache hit ratio
- Cache purge
- Cache-Control
- Calculated metric
- Campaign
- Canary
- Canonical URL
- Capability
- CAPTCHA
- Cart abandonment
- CCPA
- Channel grouping
- Checkout step
- Child theme
- Chrome User Experience Report
- Churn rate
- Circuit breaker
- Classic editor
- Click tracking
- Click-through rate
- Clickjacking
- Client ID
- Client-side rendering
- Client-side tracking
- client:idle
- client:load
- client:media
- client:only
- client:visible
- Cloaking
- Clone phishing
- Cloudflare adapter
- CNAME
- Code splitting
- Cohort
- Cohort analysis
- Coinhive
- Cold start
- Command and control
- Comparable period
- Composer
- Compromised CDN
- Concurrency
- Confidence interval
- Connection drain
- Connection pool
- Connection reuse
- Consent
- Consent management platform
- Content collections
- Content delivery network
- Content group
- Content layer
- Content Security Policy
- Control group
- Conversion
- Conversion rate
- Conversion window
- Cookie consent
- Cookieless tracking
- Core Web Vitals
- CORS
- Cost per acquisition
- Cost per click
- CPRA
- CPU-bound
- Crawler
- Critical CSS
- Critical rendering path
- Cron monitor
- Cross-device tracking
- Cross-domain tracking
- Cross-site request forgery
- Cross-site scripting
- Cryptominer
- Cumulative Layout Shift
- Custom event
- Custom post type
- Customer lifetime value
- CVE
- CWE
D
- Daily active users
- Dark social
- Dark traffic
- Dashboard
- Data controller
- Data freshness
- Data layer
- Data processing agreement
- Data processor
- Data residency
- Data retention
- Data-driven attribution
- Database index
- DDoS
- Dead click
- debug.log
- Defacement
- Degraded
- Device ID
- Dimension
- Direct traffic
- Discrepancy
- Disk I/O
- Display advertising
- DNS
- DNS check
- DNS prefetch
- Domain generation algorithm
- Doorway page
- Download tracking
- Downtime
- Drive-by download
- Dropper
E
F
- Failover
- False negative
- False positive
- Field completion rate
- Field data
- File descriptor
- File hash
- Filmstrip
- Filter
- Fingerprinting
- First Contentful Paint
- First Input Delay
- First-click attribution
- First-party cookie
- First-party data
- Flapping
- font-display
- Form abandonment
- Form analytics
- Formjacking
- Full site editing
- Funnel
- Funnel drop-off
G
H
I
J
K
L
M
- Macro-conversion
- Magecart
- Main thread
- Maintenance window
- Malicious redirect
- Malvertising
- Malware
- MDX
- Measurement protocol
- Memcached
- Memory leak
- Meta description
- Metric
- Micro-conversion
- MIME sniffing
- Minification
- Mixed content
- Monthly active users
- Mouse movement
- Moving average
- MTTA
- MTTD
- MTTF
- MTTR
- Multi-region
- Multi-touch attribution
- Multisite
- Multivariate test
- Must-use plugin
N
O
P
- p50 latency
- p95 latency
- p99 latency
- Packer
- Page cache
- Page speed
- Page weight
- pagehide
- Pages per session
- PageSpeed Insights
- Pageview
- Paging
- Paid search
- Parent theme
- Parked domain
- Partial hydration
- Payload
- Period over period
- Permalink
- Permissions-Policy
- Persistent cookie
- Personal data
- Personally identifiable information
- Phishing
- PHP-FPM
- Plugin
- Plugin conflict
- Point of presence
- Polyfill.io
- Postmortem
- Preconnect
- Prefetch
- Preload
- Prepared statement
- Prerender
- Probe
- Processing latency
- Product view
- Progressive web app
- Property
Q
R
- Rage click
- Ransomware
- Rate limit
- Readiness probe
- Real user monitoring
- Real-time analytics
- Redis
- Referrer
- Referrer spam
- Referrer-Policy
- Referring domain
- Refund
- Remote code execution
- Remote file inclusion
- Render-blocking resource
- Report
- Request count
- Requests per second
- Resource hint
- Responsive image
- Retention rate
- Retry storm
- Return on ad spend
- Returning visitor
- Revenue
- Reverse proxy
- Revision
- Rewrite rules
- robots.txt
- Rollback
- Rootkit
- RPO
- RTO
- Runbook
S
- SameSite cookie
- Sample size
- Sampling
- Sandbox
- Saturation
- Scheduled maintenance
- Scheduled report
- Scoped styles
- Scroll depth
- Seasonality
- Second-party data
- Secondary dimension
- Secure cookie
- Segment
- sendBeacon
- SEO spam
- Server islands
- Server-log analytics
- Server-sent events
- Server-side rendering
- Server-side request forgery
- Server-side tracking
- Serverless
- Service worker
- Session
- Session cookie
- Session replay
- Shortcode
- Signature-based detection
- Single-page application tracking
- Sinkhole
- Site search
- Sitemap
- sizes attribute
- Skimmer
- SLA
- SLI
- SLO
- Slots
- Slow query
- Slowloris
- Social referral
- Source / medium
- Spear phishing
- Speed Index
- Spider
- SQL injection
- srcset
- SSL expiry
- Stale-while-revalidate
- Static site generation
- Statistical significance
- Status page
- Stickiness
- Sticky session
- Streaming SSR
- Subresource Integrity
- Supply-chain attack
- Swap
- Synthetic monitoring
T
- Table prefix
- Tag manager
- Tag weight
- Tail latency
- Tarsier Threat Index
- Taxonomy
- TCP check
- Theme
- theme.json
- Third-party cookie
- Third-party data
- Third-party script
- Thread pool
- Threat feed
- Throughput
- Thundering herd
- Time on page
- Time to first byte
- Time to interactive
- Time-decay attribution
- Timeout
- Timezone
- TLS certificate
- TLS handshake
- Total blocking time
- Tracking code
- Tracking pixel
- Tracking prevention
- Transaction
- Transients
- Tree shaking
- Trend
- Trojan
- TTL
- Turnstile
- Twitter Card
- Typosquatting
U
V
W
X
Y
Z
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